In our fast ageing world, the growing presence of older adults creates new opportunities for both individual and societal development. Well-being and health in old age can be expanded by being culturally active: cultural participation is a proven potent tool for older people to live with dignity and realise their full potential. In order to actualise this tool and to stimulate a positive intergenerational perspective, the sectors of arts and culture, health care, and welfare have to be enabled to act together.
Long Live Arts is a European initiative that aims to encourage older people to participate in arts and culture and to activate all players in the field. The initiative wants to convince European stakeholders from the sectors of arts and culture, health care, and welfare to completely incorporate cultural participation by older people in their policies. To continue and further enhance the Long Live Arts programme the partners have published the Long Live Arts Manifesto.